The Canadian Reference in Winter Tires & Wheels


In 1893 was the year in which the two brothers Carl and Wilhelm Gislow began manufacturing rubber products in the small town of Gislaved in Sweden. At the turn of the century the company started producing bicycle tires and Gislaved manufactured the first Swedish car tires.

Since the first Volvo left the plant in Gothenburg in 1927, the company has fitted Gislaved tires to its cars as standard.

In 1967, Gislaved tire was one of the first companies in the world to manufacture the ground-breaking steel radial tire. A few years later, the world's most modern tire plant for the production of steel radial tires and efficient large-scale production was opened.

Gislaved tire has been part of Continental Tire, Europe's second-largest tyre group, thereby gaining access to truly impressive resources for developing, testing and manufacturing tires.

As well as manufacturing high quality summer tires, Gislaved tire also has an enviable reputation for producing some of the world's best winter tires. That's only natural, really, considering the hard winters faced in Sweden.

By consistently focusing on safety, quality and driving comfort, Gislaved tire has become successful in more and more markets outside Sweden and today the company has a sales organisation that spans the world.

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